About Yippo

A world for people who treat their pet like family

Yippo started with a simple observation: most pet stores sell to owners. We'd rather build for the people who think of themselves as something closer to a parent — the ones who notice when the water bowl hasn't been touched, who rearrange the living room around a cat's favourite sunbeam, who google symptoms at 1am.

What we actually do

We don't make everything we sell. We find products that solve real, specific problems — a cat who won't drink enough, a coat that sheds everywhere, a feeding routine that doesn't work — and we only list the ones that hold up.

That means saying no to a lot of things. The pet market is full of products that photograph well and fall apart in a month. We'd rather carry five things we'd put in our own homes than five hundred we wouldn't.

How we talk about health

You'll notice we don't claim our products prevent diseases or extend lifespans. Plenty of pet brands do. We think it's dishonest, and we think you can tell.

A water fountain encourages a cat to drink more. That's a real, useful thing. It is not a treatment, and anyone selling it as one is counting on you not knowing the difference. For anything genuinely medical, your vet is the right person to ask — not a product page.

Shipping, honestly

Our products ship from our manufacturing partners overseas, which means delivery usually takes around two weeks. We could hide that in the fine print. We'd rather tell you up front so you can decide whether it works for you.

Talk to us

Yippo is small, and your email reaches a person. If something arrives damaged, doesn't fit your home, or just isn't what you hoped — write to us at ramydriaof@gmail.com and we'll sort it out.

Owndustry LLC, 75 E 3rd St, Ste 7, Sheridan, WY 82801, United States